Janice Cattle

Janice Cattle | 

Executive-In-Residence

Janice Cattle is a highly accomplished and strategic leader in the consumer products industry.  Throughout her career, Janice has successfully managed a diverse portfolio, driving growth for some of the most iconic brands in the market, including Burt's Bees personal care, Mr. Christie cookies and crackers (Oreo, Fudgee-O, Chips Ahoy, Premium+, Ritz), Armor All, STP and GLAD, among others.

Her deep understanding of the Canadian retail landscape has enabled her to craft innovative strategies that resonate with consumers and strengthen brand positioning with retailers.  With extensive expertise in brand and business development, Janice takes a tailored, data-driven approach to decision-making.

Her ability to balance high-level strategic vision with meticulous attention to detail allows her to develop comprehensive roadmaps that guide teams, adapt to evolving markets, and deliver measurable results.
Janice places a strong emphasis on authenticity and collaboration to create a dynamic environment in which to foster growth.